Key Points From the Interview

few weeks ago you heard Matt Railla talk about buying a termite business.
Well today we'll go one better.
Derek Croft left the prestigious management consulting firm Bain to buy a small business.
And after looking at hundreds, the one he fell in love with was... LiceDoctors.
This lean, high-margin business sells in-person lice treatment services to the tune of $3m nationally every year.
And if that numbers surprises you, consider that it comes out to only about 17 orders per day across the entire US.
17 daily orders when 6 to 12 million children each year get head lice, according to the CDC.
So with a growth orientation, and pulling a few key levers, it doesn't seem unreasonable to imagine 17 daily orders growing to, say, 50. Which would mean a tripling of the business to $9m in annual sales.
Do you see why he got excited about lice?
Here he is, Derek Croft, owner of Lice Doctors.