ou may have heard of "the surface area of luck."

It's the idea that you can increase good fortune by doing 2 things:

  1. pursuing your passion with action, and then
  2. communicating that passion to as many relevant people as possible.

Today's guest Shane Ehrsam is a perfect example.

Shane's passion was his intention to acquire a business and become an entrepreneur, and he took tons of action in the pursuit of that passion.

Then, he followed it up by communicating with the relevant people, namely, business brokers in Texas, the geography where he wanted to buy.

Only 6 months after launching his search, Shane was the owner of a business that did $1.7m of EBITDA in 2021.

Such an exciting outcome.

And in a short amount of time.

I encourage you to pay close attention when Shane and I go deep on his process of broker outreach. It's a tutorial on how to efficiently and methodically increase your own surface area of luck.

Here is Shane Ehrsam, owner of North Texas Trailers:


Oberle Risk Strategies logo

August Felker is a 2-time successful searcher — first with a traditional search fund; the second time around, he did a self-funded search.

Today August runs Oberle Risk Strategies, an insurance firm with a dedicated practice group for searchers and acquisition entrepreneurs like you.

If you've got a business under LOI, Oberle will provide complimentary due diligence on that business's insurance and benefits program. A great, no-risk way to get to know August & team.

They love helping searchers; they've worked with hundreds. Oberle is a specialty insurance brokerage for searchers, by a former searcher.

Check out the Search Fund Team at Oberle.